In a landmark year for the digital asset industry, Bitget has solidified its position as the second-largest cryptocurrency exchange ecosystem globally by user count. The milestone, revealed in the company’s 2024 Transparency Report, marks a transformative period of growth, innovation, and global expansion since its founding in 2018.
Explosive User and Trading Growth in 2024
Bitget’s user base surged from 20 million in January to over 100 million by December 2024—an astonishing 400% year-on-year increase. This meteoric rise reflects growing trust in secure, user-centric platforms amid rising global interest in cryptocurrencies.
Parallel to user growth, trading activity on the platform doubled, with daily trading volume reaching $20 billion**. Spot trading saw particularly strong momentum, climbing from $160 billion in Q1 to $600 billion in Q4**. This surge was fueled by strategic product enhancements, aggressive market expansion, and increased demand for reliable trading infrastructure.
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Global Expansion Across Key Markets
Bitget’s international footprint expanded significantly across diverse regions:
- Africa: 300% user growth
- CIS Region: 150% increase
- South Asia: 200% growth
- Southeast Asia: 140% rise
- Europe: 67% growth
- Latin America & Middle East: Strong double-digit gains
This geographically balanced expansion underscores Bitget’s localized strategies and commitment to inclusive Web3 adoption. The launch of a localized exchange in Vietnam further demonstrates its focus on regulatory alignment and market-specific solutions.
Strategic Innovations Driving User Engagement
To strengthen its ecosystem, Bitget introduced several cutting-edge features in 2024:
- Bitget Wallet "Smart Money" Tool: Offers advanced on-chain analytics for sophisticated traders, enabling data-driven investment decisions.
- PoolX Staking Platform: Provides diversified earning opportunities through staking, boosting user retention and capital efficiency.
- Pre-Market Trading Platform: Allows users early access to new tokens before official listings, improving liquidity and community participation.
These innovations reflect a clear vision: empower users with tools that bridge centralized (CEX) and decentralized (DeFi) finance seamlessly.
Strategic Investment in The Open Network (TON)
In a major strategic move, Bitget partnered with Foresight Ventures to invest $30 million in The Open Network (TON) blockchain. This investment aligns with Bitget’s focus on emerging trends like GameFi and Tap-to-Earn, sectors gaining rapid traction among younger, mobile-first users.
The TON ecosystem has seen explosive growth in transaction volume and dApp adoption—factors that position Bitget at the forefront of next-generation blockchain innovation.
BGB Token Soars with Utility and Deflationary Mechanics
Bitget’s native token, BGB, delivered exceptional performance in 2024, increasing over 1,000% and closing the year near $8—marking a tenfold value increase. This surge was driven by:
- Introduction of a quarterly token burn program
- Reduced total supply to enhance scarcity
- Expanded utility within the Bitget ecosystem
- Release of an updated whitepaper outlining long-term value accrual mechanisms
These measures reinforce BGB’s role as a core pillar of Bitget’s economic model and future development roadmap.
Leadership Evolution and Global Compliance Milestones
2024 also marked a pivotal shift in leadership. Gracy Chen transitioned from Managing Director to CEO, becoming the only female CEO among the top 10 global exchanges—a milestone for gender diversity in crypto leadership.
Additional key appointments included:
- Hon Ng as General Counsel
- Vugar Usi Zade as Chief Operating Officer
- Min Lin as Chief Business Officer
This strengthened executive team has been instrumental in driving strategic initiatives, enhancing compliance frameworks, and scaling operations globally.
Regulatory progress was equally impressive:
- Secured a financial services license in the UK
- Obtained a Bitcoin Service Provider (BSP) license in El Salvador
- Launched compliant services tailored to regional regulations
These achievements highlight Bitget’s proactive approach to regulatory engagement and long-term sustainability.
Advancing Web3 Inclusion Through Social Impact
Beyond business growth, Bitget advanced its corporate social responsibility through two flagship programs:
- Blockchain4Her: Promotes gender diversity in blockchain by supporting women entrepreneurs, developers, and leaders.
- Blockchain4Youth: Educates young professionals worldwide on Web3 technologies, fostering the next generation of innovators.
These initiatives reflect Bitget’s broader mission: building a more inclusive, equitable Web3 future.
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Looking Ahead to 2025: Building the Future of Crypto
As Bitget enters 2025, its trajectory remains firmly upward. With a proven track record of innovation, compliance, and user-centric design, the platform is well-positioned to lead the next phase of crypto adoption.
Key focus areas for 2025 include:
- Deepening integration between CEX and DeFi ecosystems
- Expanding regulatory approvals across new jurisdictions
- Launching AI-powered trading tools and analytics
- Accelerating investments in high-potential blockchain projects
Frequently Asked Questions (FAQ)
Q: What makes Bitget one of the top crypto exchanges?
A: Bitget combines high liquidity, innovative products like Smart Money and PoolX, strong security practices, and global compliance to deliver a trusted trading experience for millions worldwide.
Q: How did Bitget achieve 400% user growth in 2024?
A: The growth stemmed from strategic market expansion—especially in Africa and Asia—alongside product innovation, localized services, and high-profile partnerships such as with LA LIGA and elite athletes.
Q: Is BGB a good investment?
A: BGB's value rose over 1,000% in 2024 due to increased utility, buybacks, and quarterly burns. However, all crypto investments carry risk; users should conduct independent research and consider their risk tolerance.
Q: What is Bitget Wallet’s role in the ecosystem?
A: Formerly BitKeep, Bitget Wallet is a multi-chain Web3 gateway offering wallet management, DApp browsing, NFT trading, and token swaps—central to connecting users with decentralized applications.
Q: How does Bitget support Web3 education and inclusion?
A: Through initiatives like Blockchain4Her and Blockchain4Youth, Bitget funds training, mentorship, and outreach programs to promote diversity and accessibility in blockchain technology.
Q: Where is Bitget legally licensed?
A: Bitget holds key licenses including a UK financial services registration and an El Salvador BSP license, demonstrating its commitment to operating within regulated frameworks.
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