The global crypto exchange platform Crypto.com has officially launched Crypto.com Exchange in the United States, unveiling a dedicated institutional-grade trading service designed to meet the growing demand from professional investors and high-net-worth individuals. With support for over 480 trading pairs, deep liquidity, low fees, and instant USD transfers, the new platform marks a strategic expansion into one of the world’s most influential financial markets.
This move aligns with increasing institutional adoption of digital assets and comes at a time when regulatory sentiment in the U.S. appears to be shifting toward greater clarity and support for blockchain innovation.
A Platform Built for Institutions
Crypto.com announced the U.S. rollout of its institutional exchange as a complement to its existing retail-focused app. While the consumer application continues to serve everyday users, Crypto.com Exchange is engineered specifically for sophisticated traders, hedge funds, asset managers, and other financial institutions requiring robust infrastructure and enterprise-level performance.
According to the company’s official statement, the platform delivers:
- High-performance matching engine for fast order execution
- Deep liquidity pools across major and emerging digital assets
- Sub-penny pricing and tiered fee structures based on volume
- Real-time USD settlements via integrated banking rails
- API-first architecture enabling algorithmic and high-frequency trading
Kris Marszalek, CEO of Crypto.com, emphasized that this launch is the result of years of technical development and regulatory engagement. Since testing an early version of the exchange in the U.S. in 2022, the company has invested heavily in compliance frameworks, security protocols, and financial partnerships to ensure institutional-grade reliability.
“We’ve built what we believe is the best-in-class product for global institutions and high-tier users. Now, we’re proud to bring it fully to the U.S. market—a jurisdiction we continue to believe holds immense potential for leadership in the digital asset economy.”
The Rise of Institutional Crypto Adoption in North America
North America remains at the forefront of global crypto adoption, driven largely by institutional participation. A October 2024 report by Chainalysis revealed that approximately 70% of transaction value in the region comes from transfers exceeding $1 million—clear evidence that large-scale players dominate activity.
This trend has been further amplified by the approval of spot Bitcoin ETFs in early 2024, which opened regulated pathways for traditional finance (TradFi) institutions to gain exposure to digital assets. Firms like Fidelity, BlackRock, and ARK Invest have since launched or expanded their crypto offerings, signaling long-term confidence in the asset class.
With such momentum, Crypto.com’s timing couldn’t be better. By entering the U.S. institutional market now, it positions itself alongside established players like Coinbase Prime and Kraken Institutional, offering competitive advantages in trading depth, speed, and multi-chain asset access.
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These keywords naturally align with search queries related to professional-grade crypto services and reflect user intent around security, scalability, and regulatory compliance.
Expanding Footprint Amid Intensifying Competition
While headquartered in Singapore, Crypto.com operates in more than 90 countries, demonstrating a clear ambition to become a dominant global player. Recent milestones include receiving in-principle approval under the European Union’s Markets in Crypto-Assets (MiCA) regulation—allowing it to legally offer services across EU member states.
In late 2024, the firm also entered the U.S. custody space, providing secure storage solutions for digital assets to qualified clients in select states. The launch of Crypto.com Exchange builds directly on that foundation, creating an end-to-end ecosystem for institutional clients—from secure custody to advanced trading and settlement.
However, competition is fierce. In addition to exchanges like Coinbase and Kraken, traditional financial giants are now deeply embedded in the space:
- Fidelity Digital Assets offers institutional custody and trading.
- BlackRock’s iShares Bitcoin Trust (IBIT) became one of the fastest-growing ETFs in history.
- JPMorgan and Goldman Sachs have developed internal blockchain initiatives and client-facing crypto services.
To stand out, Crypto.com is leveraging its global scale, technological agility, and diversified product suite—including its payment card network and Web3 wallet—to attract clients seeking more than just a trading terminal.
👉 See how top-tier platforms empower institutions with seamless crypto-to-fiat integration.
Regulatory Outlook: A Shifting Landscape
Although U.S. crypto policy has historically been fragmented, there are signs of change. The incoming administration has signaled strong support for blockchain innovation, including commitments to:
- Address de-banking issues faced by crypto firms
- Reevaluate controversial accounting guidelines like SAB 121
- Promote clear, innovation-friendly regulations that protect investors without stifling growth
Victoria Davis, spokesperson for Crypto.com, expressed optimism about these developments:
“We’re confident that the new administration will work collaboratively with industry leaders to establish clear rules of the road—rules that protect consumers while fostering responsible innovation. This partnership approach can position the U.S. as a global leader in the crypto economy.”
While full regulatory clarity is still evolving, proactive engagement from companies like Crypto.com suggests a maturing industry ready to operate within structured frameworks.
Frequently Asked Questions (FAQ)
Q: What is Crypto.com Exchange?
A: It’s an institutional-grade trading platform launched by Crypto.com for professional traders, hedge funds, and high-net-worth investors in the U.S., offering advanced tools, deep liquidity, and fast USD settlements.
Q: How does it differ from the regular Crypto.com app?
A: The standard app targets retail users with simple buying/selling features, while Crypto.com Exchange provides APIs, complex order types, lower fees, and higher limits suited for large-volume trading.
Q: Is Crypto.com Exchange available nationwide in the U.S.?
A: Yes, it is accessible to eligible institutional clients across all U.S. states, subject to compliance verification and Know Your Customer (KYC) requirements.
Q: Does it support Bitcoin ETFs?
A: While the platform enables direct trading of Bitcoin and other cryptocurrencies, it does not currently list ETF products. However, clients can gain exposure through underlying asset purchases.
Q: What security measures does it offer?
A: The exchange uses multi-layered protection including cold storage for assets, real-time monitoring, DDoS mitigation, and insurance coverage for custodial holdings.
Q: Can I use APIs for automated trading?
A: Yes, Crypto.com Exchange offers a full suite of REST and WebSocket APIs tailored for algorithmic and high-frequency trading strategies.
Looking Ahead
As digital assets become increasingly integrated into mainstream finance, platforms that combine regulatory compliance, technological sophistication, and global reach will lead the next phase of growth. With its U.S. institutional launch, Crypto.com is positioning itself not just as a crypto exchange—but as a comprehensive financial infrastructure provider.
For institutions navigating this transformation, access to reliable execution, secure custody, and efficient settlement will be critical—and Crypto.com aims to deliver all three.